McDonald’s Canada plans a sweeping rebrand of its restaurant chain, announcing plans Wednesday to spend $1-billion on renovating the bulk of its 1,400 restaurants across the country.
McDonald’s plans a 2026 overhaul with new locations, revamped drive-thrus, new menu items and expanded digital, AI, and loyalty tools.
At McDonald’s, we’ve always believed in the power of scale. But in today’s world, scale alone isn’t enough to make an impact. What matters is how you use that scale. That’s where digital – and the work of teams across the McDonald’s business - comes in. Our digital transformation strategy, which we call Digitizing the Arches, is a once-in-a-generation transformation that’s ...
Topline McDonald’s is planning to open 10,000 new stores globally by 2027, in what the world’s largest fast food chain says would be the “fastest period of growth” in the brand’s history ...
McDonald's to revamp burger patties in major fast food overhaul: 'No more dry patties' McDonald's new and improved burgers will include over 50 modifications
McDonald's new growth plan comes as inflation and high gas prices mean restaurants are competing for a smaller pool of customers.
McDonald's > NEXT is how we'll unlock our next phase of growth and productivity, by bringing in more customers more often and improving unit economics. NEXT is the what.
Is the 2026 McDonald's rebrand just a visual refresh? We provide the definitive answer, analyzing its strategy, new packaging, and how it compares to Burger King.
McDonald's has long been at the forefront of fast-food innovation, and now the burger giant promises that it is going to shake up and speed up its innovation. Let's take a look at how it plans to do that. McDonald's Wants To Get Things to Market Quickly In an exclusive interview with the Wall Street Journal, McDonald's CEO Chris Kempczinski claimed that the burger company is shaking up its ...